About Orenda
Founded in 2015, Orenda Software Solutions is an AI powered platform that analyzes and quantifies social media data to clearly communicate public perception of an organization’s reputation, as well as its social values and commitment to global good. Our mission is to provide insights, quantify public perception, and identify the values that resonate with customers and stakeholders. Orenda’s metrics give organizations and investors the power to make better decisions based off real time information.
How it Works
Orenda collects all relevant social media data based on your specific needs and runs each data-point through our unique framework which measures it in eight different categories, resulting in extremely useful and in-depth insights into a brand. Once each data-point is analyzed, Orenda provides quantified insights into each of the eight categories, providing a detailed analysis of public outlook of a brand over any given time period.
Meet the Team
Tanya Seajay, MCM
Founder and CEO
Nadav Elituv
Executive Vice President
Ezequiel Machabanski, CFA
Head of Financial Modeling
Sondra Lahey
Project Manager & Client Relations
Cory Musgrave
Manager of Software Engineering
David Weatherby
Software Developer
Larry Kim, BBA
Data Engineer & AI Developer
Jose Jatar
Quantitative Research Analyst
David MacNeil, BBA
Marketing Officer
Karen MacKeigan
Corporate Controller
Vrinda Krishna
Research Analyst
Rishi Midha
Research Analyst
Trust
The amount of integrity, dependability, and competence the public has in a company and its brand. We consider whether people believe that your organization has the ability and follow-through to deliver what it promises.
Satisfaction
The amount of favourability the public expresses about a company and its brand. We measure whether people’s expectations with a product or service are positively reinforced by their experiences.
Influence
The capacity that a company can affect the opinions of the public. We measure how the public judges a company’s leadership, transparency, and authority on topics within its industry.
Character
The distinct qualities that the public, according to industry standards, judges the unique traits of a brand in comparison to its competition.
Social Responsibility
Measures the level of confidence that people have in a company, in relation to its actions to improve or uphold the social fairness and environmental awareness of society.
Exchange of Benefits
Measures the level of reciprocity the public expects from a company for choosing its products or services rather than from competing companies.