I'm in Love with a Stranger Preview Image
Every time your heart beats today someone tweets about the Apple brand
Orenda's Personality: Reflecting on our Company Culture Preview Image
Since joining Orenda I've been observing how people view their work.
Social Data, Cognitive Technology, and Building a Trustworthy Brand. Preview Image
Don’t judge a book by its cover, a wise aphorism that I’m sure everyone can affirm
Leadership, Hubris, and Working with Unknown Unknowns Preview Image
One of my favourite hobbies is reading.
Orenda in The Cloud Preview Image
Are you having a bad day or a bad run?
Becoming Me: The Root of my Surname.  Preview Image
I'm rebranding. It's typically a change many corporations undergo
In the Era of Insight Preview Image
“They were very supportive and very pro our project, and we took that for granted.
On Listening To Social Data Preview Image
If a tree falls in the forest and there is no one around to hear it, does it make a sound?
Choosing Your Battles: Orenda's Brand Management Strategy Preview Image
“Would you rather fight 100 duck-sized horses or one horse-sized duck?”
The Personality Behind the Brand Preview Image
Walking through the doors I instantly feel at home
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